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Beerworkers Archive


Post date: 10/28/2015 - 18:43

Heineken's Q3 performance by region

Heineken reported an 8% increase in Q3 sales on October 28, 2015. Below is a closer look at the group's performance by region in the three months to the end of September:

Africa, Middle East & Eastern Europe

Consolidated sales up 7.5% in organic terms. Volumes flat at 0.3%.

Volume growth in Ethiopia, Nigeria, Algeria, Egypt and Rwanda was offset by lower volumes in Russia, Belarus, Democratic Republic of Congo and Burundi. Excluding Russia, consolidated beer volume would have increased mid single digit, the company said.

Americas

Heineken reported an 8% increase in Q3 sales on October 28, 2015. Below is a closer look at the group's performance by region in the three months to the end of September:

Africa, Middle East & Eastern Europe

Consolidated sales up 7.5% in organic terms. Volumes flat at 0.3%.

Volume growth in Ethiopia, Nigeria, Algeria, Egypt and Rwanda was offset by lower volumes in Russia, Belarus, Democratic Republic of Congo and Burundi. Excluding Russia, consolidated beer volume would have increased mid single digit, the company said.

Americas

Consolidated sales up 12% in organic terms. Volumes up 7.2%.

In Mexico volumes were up high single digits. The company reported “continued strong volume growth” of Tecate and Dos Equis. In Brazil, volumes grew double digit, thanks to the premium brand portfolio. In the US sales to retailers were up in the quarter, outperforming the total beer market, according to Heineken. Brand Heineken, Strongbow and the Mexican beer portfolio all saw growth.

Asia Pacific

Consolidated sales up 2.8% in organic terms.Volumes up 6.1%.

Strong volumes in Vietnam and Cambodia more than offset volume declines in China and Indonesia. Vietnam delivered volume growth, with the Tiger brand up double digits. Tiger volumes also continued to grow strongly in Cambodia and Malaysia, according to the company. Volumes in Indonesia were down double digit, impacted by the ban on the sale of alcoholic beverages in convenience stores.

Europe

Consolidated sales up 7% in organic terms. Volumes up 7%.

The company said growth came from favourable weather conditions in key markets and easier prior year comparatives for Q3. Volumes in the UK increased mid-single digit driven by the off-trade. Favourable weather in France and Italy had a positive impact on volume. In Spain volumes grew in the low single digits led by Heineken and Desperados. Volumes in Poland benefited from the re-listing “by an important modern trade customer” as well as better weather.