company news/strategies

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Coca-Cola wades into milk business with 'Fairlife' and expects to rain money!

Big soda companies have already gotten into the water business and the juice business. Now Coca-Cola is expanding into the milk business with a new product that it's claiming is more nutritious than regular milk but will cost twice as much.

Coca Cola Plans Investments in Indonesia to Strengthen Business

One of the world's leading beverage producers, The Coca Cola Company (TCCC), plans to allocate between USD $600 million and USD $1 billion for business expansion in Indonesia. This investment will be undertaken by TCCC and its Australia-based subsidiary Coca Cola Amatil (CCA).

Coke Unveils Broader Cost-Cutting Plan

It's no picnic at Coke these days. As it posted a 14% drop in earnings, Coca-Cola Co. unveiled a broader cost-cutting program and warned it doesn't expect to meet its previous financial targets. The beverage giant again reported lackluster soda volume and struggled with currency headwinds.

Coke Confronts Its Big Fat Problem

Sandy Douglas drinks one Coca-Cola every day. He likes it early, before noon, sometimes accompanied by a cup of coffee. "You get an espresso, you get your caffeine and have this for lunch, and you're ahead," he says between sips from Coke's old-fashioned 8-ounce glass bottle. When it's over, he doesn't allow himself a second. "I will probably have a Coke Zero in the afternoon at some point," he concedes, but not another regular one because it has too many calories. "That's approximately my daily regimen."

Coca-Cola HBC's Q2 & H1 Performance by Region

Coca-Cola Hellenic Bottling Company has released its Q2 and H1 results.

Half-year net profits jump by 45.2% to EUR95.1m (US$127.1m)
Sales in six months to end of June slip by 5.9% to EUR3.18bn
H1 operating profits climb by 22.5% to EUR164.1m
Second-quarter net profits leap by 49.5% to EUR134.4m
Sales in three months to end of June drop by 5% to EUR1.9bn
Q2 operating profits rise by 33% to EUR193.3m

Coca-Cola HBC has warned that 2014 will be a difficult year.

India overtakes Germany as Coca-Cola's sixth largest market


India has become the sixth largest market for Coca-Cola by volume sales, overtaking Germany as low price points and wider distribution helped the world's largest beverages maker increase sales in the second-most populous country.

Coca-Cola’s PR strategy overlooks the key to its products’ success – workers

Coca-Cola might be focusing its public relations efforts on improving its health and social image in the eyes of consumers. However, on 5 May the press was more interested in the thousands of Coca-Cola workers who stopped work all over Europe to highlight Coca-Cola’s hypocrisy and condemn its recent formula of job cuts and increasingly precarious, outsourced and forcible “flexible” labour, writes Harald Wiedenhofer.
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